Worst Commercial Ever?

This has nothing to do with anything. But I offer it here in the belief that if you have something to laugh at on Monday morning, then laughs might come easier throughout the week..

How could anyone stay away?? It’s just like a mini-mall, after all, after all..It’s just like, a mini-mall, c’mon down, come down y’all..

iPhone- Will It Blend?

It was inevitable.

Blendtec found an early niche in viral marketing by blending all sorts of things, on camera, with their commercial blenders. They’ve blended marbles, rocks, a golf club, Happy Meals, and entire cans of Coca Cola. I guess those of us who have been following them over the last year knew this was coming:

iSmoke !

Yes, they’ve just ground up the $500 cost of an iPhone and whatever production costs were involved. But in the three days this video has been on Youtube, over 850,000 people have watched it! Do you suppose 1/2 of 1% of those who watched this video might buy a Blendtec blender sometime during the next few years? That number alone would equal 4250 blenders!

Not a bad return on investment at all. That’s been the power of viral marketing- ideas that capture the viewers’ imaginations are passed on through emails, text messages, and blogs like this one. We are seeing, in video form, using digital means, the ways ideas have always spread through human cultures. A good idea- coverings for the feet, for the example- happened once upon a time, for the first time. Others in that long-ago band of hunters saw the idea and began experimenting with bark, grass, and animal skin concoctions of their own. Gradually, standard forms evolved, were shared and seen by other bands and tribes in other places, were determined to be practical and spread across cultures and time, to this:

shoe1

and this:

shoes2

Ideas about blenders and shoes, like ideas about everything else, evolve over time. And as long as they continue to fill a function, they thrive. When they stop fulfilling a function, or when the culture they are part of moves past them, they die out. Just like shoes, someone somewhere in time had the idea to put a pot in homes in which to spit. Spittoons were found everywhere for that period of time during which they fulfilled a need. The culture passed them by and the idea of spittoons (hallelujah!) died with better medical understandings of disease control. (not to mention some slight increase in people’s aesthetic tastes!)

No doubt, the people who manufactured spittoons tried to argue against their demise by maintaining the illusion and hope, for as long as they could, that there was a continuing need for them. It’s not hard to read the writing on the wall, but sometimes it’s difficult..

Addendum: Sunday, July 15, 7:10 CT- the bidding for the blended iPhone on eBay is now at almost $1500. Looks like the production costs will be covered easily!

For Inspirational Purposes Only..Jesus of the Week

j2k7-23

It appears to be ceramic, maybe plastic; but then, it matters not at all, does it? What does matter is where such a thing would be displayed, and for what purpose.

Here are some of my immediate thoughts on where? and why?:

1. On a bedside table, to frighten you awake.

2. On top of the refrigerator, to remind you that you are not really as hungry as you thought you were.

3. In the front yard under the tree with a knot that looks like the BVM, to support your assertion of having had a personal visitation.

4. On the counter top above whatever drawer contains the First Aid kit, for obvious reasons.

5. On eBay, to get it out of the house.

Thanks to:  Jesus of the Week (always a risky click!)

It’s a Great Story: Paul Potts Wins !

I’ve followed this story like a schoolgirl follows whatever boy band of the moment happens to be hot stuff. I am addicted to watching, enjoying, and sometimes even getting the opportunity of participating in the transformatiom of individuals from what they are to what they are becoming. Even better than his winning the “Britain’s Got Talent” competition, however, is the growing confidence in himself that Potts talks of. That’s what transformation- bottom line- is about: an appreciation for oneself.

Yes, the program is hokey. Yes, the drama is milked by the producers for all of the sponsor’s money they can get. No, the competition doesn’t mean much in the great scheme of world politics and economies.

But it does mean that at least one more person gets to experience self-acceptance, and to know that others appreciate him. And those are just wonderful things to behold..

Here’s the announcement of the Win, and a rerun of Potts’ final performance:

Just Because..it’s Conny, singing “Somewhere Over the Rainbow”

More from “Britain’s Got Talent.’ This one, you’ll think at first is just “cute.” But the little girl is terrific..

Conny

Need more “Rainbow?” Here’s Eva Cassidy, who only a few people heard of before she died of melanoma ten years ago. Her version of “Somewhere Over the Rainbow” is a prayer, it’s beyond mere singing, as was almost everything Eva sang. If you haven’t heard of her before, watch this. You’ll thank me.

Eva Cassidy

The Sopranos.. arrivederci..

 

It’s all over tonight. The accolades have been heaped on this HBO production for years now; there is nothing more that can be said about the superb writing, production, direction, and acting of this series. ‘The Sopranos’ is the reason why I and several million others began subscribing to HBO in the first place, years ago.

 

The series never delivered what the viewer expected or had learned to want, from other hit television series. There were never any neatly-tied endings. The characters were lovable and despicable, sympathetic and repulsive, all the time, and often at the same time. Try to get someone to explain what it is about Tony that they find appealing, and the answer will be full of “uhs,” “buts,” and other qualifying prepositions, accompanied by grimacing facial expressions. It’s hard to say, impossible to say maybe, why we have (at least) some empathy for someone who kills with his bare hands, cheats with promiscuous abandon on his wife, and feeds like a pig at the trough of public works projects.

 

But we do. At least, I do.

 

Maybe it’s because I am complex, too, albeit in far less dramatic ways. Maybe it’s because it enables me to get a glimpse of your complexities, too, and the loose ends and sometimes less-than-satisfying beginnings and endings through which we all move in the chapters of our lives. Maybe it’s because this is one of the very few television series that held a real mirror up to its fans, and said, “Look! You are magnificent! And you are also a mess!” It’s a drama, yes, but on the order of a morality play in which we must confront the Light and the Darkness of the characters and, thus, of ourselves.

 

I know what I hope will happen on tonight’s final episode, but I also know it probably won’t. This is not ‘Bonanza’ or ‘The Walton’s.’ Happy, satisfying, easily-expected denouements of characters and situations are not what has made this series a great one. ‘The Sopranos’ ability to force us to deal with and think about our own ethics, and our own values, are what has made it the landmark in television history it has been.

 

Don’t call me tonight between 8 and 9 p.m., by the way.

 

Please.